WHY USE A WOMAN TO WOMAN PROGRAM

Woman to Woman. Let’s Talk Cars.

At Earnhardt Auto Centers, our family of dealerships is run by a family of Earnhardts. We all try to follow the model that our founder, Tex — Dad and Granddad — set for us. It is important to treat customers with respect. This requires us to do more when it comes to customer service.

As such, the Earnhardt Woman to Woman program was founded in recognition that women don’t feel comfortable in the automotive marketplace. That needs to change, and we want to be part of that change.

Did you know that women are the majority of drivers in the U.S.? Furthermore, statistics show a woman is usually the main person to make a decision on which car to buy, whether as a single or married person. Knowing this, there are even more reasons to make women feel at home in the showroom.

Our woman to woman program is a decided effort to instill confidence in the car buying process. We assure you that we recognize a woman’s worth, her buying power, and her right to equal treatment. We know women work hard, even as they raise families, care for elders, or both. Perhaps this approach will help more women feel empowered in the car buying process.

How Can Woman to Woman Help You?

So, woman to woman, how can we help you? You are invited to reach out through our contact form to talk to a female sales representative at one of our dealerships. Depending on your particular interests, she will help you navigate the shopping process.

Your Woman to Woman concierge will be your guide to the world of cars. You can expect attention to your needs, information when you need it, and guidance when you want it.

One Size Does NOT Fit All

Buying a vehicle is one of the biggest purchases that most people ever make. We know the stakes are high, and we want to help you make the best decision you can.

This is not a one-size-fits-all process. Every woman is different, and every woman has different needs. Our goal is to honor your individuality and help you drive away happy.

This program is ready to help you find the perfect commuter car, the ultimate family ride, or the most exciting personal car. Your budget, your concerns, and your questions will dictate how the process proceeds.

It is an Earnhardt policy not to tell our customers how to spend their money. We only want to show you what our cars are worth and what they can do. The rest is up to each individual.

From First-Timers to Experienced Hands

If this is your first rodeo (that’s Earnhart-talk for buying your first new car), each step of the process can be explained. Your Woman to Woman rep can walk you through the steps that help an individual decide how much to spend.

Perhaps you’ve had many cars along the way, and you know everything there is to know about cars today. The Woman-to-Woman program can help you, too, just by being there to answer your questions about new technologies and exciting crash avoidance systems.

Each female sales rep can speak to your concerns. They can help you make comparisons between vehicles. We’ve got all of the safety, size, and style information you could want.

Let’s Get Started

Woman to woman, let’s talk. Even if you don’t buy from us, the information we share should help you make the best possible decision on your next car, truck or SUV.

We invite all women car shoppers to take advantage of this unique program.